One of the most meaningful parts of participating in Walk for Hope isn't just showing up on event day — it's inviting others to join you in making a difference.
For many participants, asking for donations can feel intimidating. But according to Liz Reilly, Senior Executive Director of National Signature Events, it may help to think about fundraising in a different way:
"Asking for support can feel uncomfortable because we're asking the people we care about most. But maybe we've been looking at it the wrong way. The people in your life are there because they love you, believe in you and care about what matters to you. They can't support your journey if they don't know you're on it. Sometimes the only thing standing between someone wanting to help and actually helping... is simply being asked."
If you're not sure where to start, these simple fundraising tips can help you confidently share your story and inspire support.
Start with your story
People connect with people.
Before asking for a donation, take a moment to reflect on why you're participating in Walk for Hope. Are you honoring a loved one? Celebrating a survivor? Supporting life-saving cancer research and treatment? Have you or someone close to you been impacted by cancer?
Sharing your personal connection helps others understand why this cause matters to you. Authenticity is often the most powerful fundraising tool you have.
Don't be afraid to ask
Fundraising isn't just about asking for money — it's about giving people an opportunity to support a cause they care about through someone they trust.
Many friends, family members, coworkers and neighbors want to help but may not know how. A simple, heartfelt request can open the door for them to make a meaningful impact.
As Liz Reilly from City of Hope's fundraising team shares:
"Asking for support can feel uncomfortable because we're asking the people we care about most. But maybe we've been looking at it the wrong way. The people in your life are there because they love you, believe in you and care about what matters to you. They can't support your journey if they don't know you're on it. Sometimes the only thing standing between someone wanting to help and actually helping is simply being asked."
Remember, you're not asking for yourself. You're inviting others to join you in supporting patients, families and groundbreaking cancer research at City of Hope.
Lead by example
One of the best ways to kick off your fundraising efforts is by making a donation to your own page.
Whether it's $10, $25, $50 or more, a self-donation demonstrates your commitment and shows others that you're personally invested in the cause. It also helps build momentum and can encourage others to follow your lead.
Remember that every gift matters
Small donations add up quickly, and every contribution helps advance City of Hope's mission.
Fundraising success is built on many people coming together to make a collective impact.
A $10 gift. A $25 gift. A $50 gift. Each one moves us closer to a future with more hope and better outcomes for people facing cancer.
Make it easy to give
When you ask for support, be clear and direct.
Include a link to your personal fundraising page and let people know exactly how they can help. Whether you're sending an email, posting on social media or texting friends and family, a simple call to action can make all the difference.
For example:
"I'm walking in Walk for Hope to support City of Hope's life-saving mission. If you're able, I'd be grateful for your support. Every donation helps make a difference."
The easier you make it for someone to donate, the more likely they are to take action.
Follow up with gratitude
A thank-you goes a long way.
When someone donates, take a moment to acknowledge their generosity. Whether it's a quick text, email or social media message, expressing gratitude helps donors feel connected to the impact they're making.
You can also share fundraising milestones or event-day photos to keep supporters engaged throughout your Walk for Hope journey.
People give to people
At the end of the day, fundraising is about connection.
Your story, your passion and your commitment are what inspire others to get involved. Don't worry about having the perfect words. Simply share why Walk for Hope matters to you and invite others to be part of something bigger.
You may be surprised by how many people are ready to support you.
Let’s outpace cancer together.